Spurred on by an incomplete list of how to choose and assess film,....
1. Aim to know the history and breadth of the art form and relations; i.e. have in your head a film version of TheStoryOfArt
2. Pay attention to everything
3. Acknowledge that different people see different films when watching the same film
4. Just as it's hard to make a flawless film, it's hard to make a completely flawed film.